The design of Cromaris’ innovative skin packaging, signed by Bruketa & Žinić & Gray, was awarded silver at the international competition “Graphis Packaging”. This puts Cromaris in the company of successful global brands that include PepsiCo, Moët Hennessy, Xbox and Mars Wrigley. Graphis is a reputable New York publisher with a tradition dating back to 1944, which annually awards and publishes prominent projects in the fields of design, advertising, photography and illustration.
The award-winning design of Cromaris’ innovative skin packaging enables customers to see the freshness, quality and origin of Cromaris products at the point of sale. Quality white fish – sea bass, sea bream and meagre are available to consumers filleted and boneless in innovative wrinkle-free packaging that preserves the freshness, color and integrity of the product and provides a more immediate shopping experience. The packaging also features a QR code that allows a virtual farm walk so consumers can experience under what conditions this fish is farmed.
Cromaris packaging has entered Graphis’ repository, which contains more than 150,000 award-winning projects from around the world, as well as Graphis’ yearbook, often the subject of collectors’ collections, which will be published in August.
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